The Conversation Starter

If you didn’t know, May the Fourth is officially Star Wars Day (as in, ‘May the Fourth be with you’). While Star Wars fans, robots and even a few aliens typically celebrate the occasion with parties, binge watching the entire cinematic series and arguing over the validity of midichlorians in the prequels, many advertisers spend their time coming up with clever ways to tie their brands to Star Wars. Here are some of my favorite ads released on Star Wars Day over the last year. Make sure to keep your eyes open this year for all of the new, fun ads that are sure to be created.

USDA-food-safety-ad

This clever USDA Food Safety ad makes me really hungry for some TaunTaun. I just hope they smell good on the inside.

Pillsbury ad for Princess Leia Cinnamon Buns.

Pillsbury ad for Princess Leia Cinnamon Buns.

Jolly Rancher ad - Which side will you choose?

Jolly Rancher ad – Which side will you choose?

This General Mills ad highlights the Fruit Roll Up as a tasty snack, or a nifty way to take out AT-ATs.

This General Mills ad highlights the Fruit Roll Up as a tasty snack, or a nifty way to take out AT-ATs.

I can't quite place it, but something is different about Yoda in this Long John Silver's ad.

I can’t quite place it, but something is different about Yoda in this Long John Silver’s ad.

Even Darth Vader uses Phillips bulbs for his light sabers. (Bonus points if you can tell me whose light saber Vader is using in this shot. Hint: It's not his own!).

Even Darth Vader uses Phillips bulbs for his light sabers. (Bonus points if you can tell me whose light saber Vader is using in this shot. Hint: It’s not his own!).

Yoda has never looked 'fresher' in this Subway ad.

Yoda has never looked ‘fresher’ in this Subway ad.

I'd be much more excited to fly if United gave their grounds crew real lightsabers.

I’d be much more excited to fly if United gave their grounds crew real lightsabers.

A delicious combination of Princess Leia, Oreo and milk.

A delicious combination of Princess Leia, Oreo and milk.

A very clever play on one of the franchise's most famous quotes.

A very clever play on one of the franchise’s most famous quotes.

Yoda's wisdom forever immortalized in the fortune cookie at Pei Wei.

Yoda’s wisdom forever immortalized in the fortune cookie at Pei Wei.

Don’t worry if you miss all the May the Fourth advertising this year… There’s always Revenge of the Fifth!

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